November 11, 2023

Running a successful video shoot for your social media content requires diligent planning. The future might remain unpredictable, but you can reduce its uncertainty by establishing a firm schedule, a detailed call sheet, and writing a script to help guide your shoots, even when there’s no preplanned dialogue! This ultimately leads to having more content […]

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November 10, 2023

Over his career as a jeweler, Micah honed the skill of crafting exquisite one-of-a-kind pieces for his jewelry business, yet, he found himself struggling to effectively communicate his story and the value of his work in a highly competitive market like social media. Firstly, Micah was faced with two challenges, not only did he need […]

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November 5, 2023

In our previous blog post titled “Hook Points,” we mentioned Landmarks West was one of our customers who integrated specific elements and strategies that capture the users’ attention, compelling them to take action. These strategies engage users and draw them into the marketing message, ultimately leading to more conversion or desired outcomes.As a refresher, Landmarks […]

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October 28, 2023

The Need for Video Today, tomorrow, and beyond, it is a fact that we are really living in the digital age. It’s like we are surfing this massive wave of technology, and to stay on top, businesses need to ride the wave just right to keep ‘afloat’. And guess what’s making the biggest splash these […]

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October 24, 2023

Video Marketing is not a new concept. However, its importance has skyrocketed with the advent of social media platforms that prioritize video content. Think about it, when you’re scrolling through your Facebook or Instagram feed, what type of content makes you stop and pay attention? More often than not, it’s a video.The home improvement business […]

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