{"id":2459,"date":"2022-08-08T09:19:06","date_gmt":"2022-08-08T16:19:06","guid":{"rendered":"https:\/\/socialize-video.local\/course\/project-management-in-dropbox\/"},"modified":"2023-12-15T10:50:39","modified_gmt":"2023-12-15T17:50:39","slug":"working-through-projects","status":"publish","type":"tva_lesson","link":"https:\/\/socialize.flywheelsites.com\/course\/working-through-projects\/","title":{"rendered":"Working Through Projects"},"content":{"rendered":"<p>Let&#8217;s put a lot of what you&#8217;ve learned together so you can see how a project flows. What you&#8217;ll see below are examples of actual projects so you learn how the team (and how you will) work.<\/p>\n<p>These are based around our common packages.<\/p>\n<h3>Video Production Package (Video Shoot)<\/h3>\n<p>We provide half-day, full-day, and studio shoots for our customers. They have the option to purchase a package that includes everything required to create their videos or they can opt for only the film-shoot and subscribe to receive all post-production services.<\/p>\n<p><strong>Bio-One Atlanta Shoot<\/strong><\/p>\n<p>The aim of the half-day shoot was to document a client&#8217;s experience with Bio-One&#8217;s local team. Let&#8217;s briefly review the management team&#8217;s preparations for the shoot.<\/p>\n<ol>\n<li><strong>Script<\/strong>: Create a plan\/script for what we intent to film. This will be your guide in editing and creating graphics for the video project<\/li>\n<li><strong>Local Video Team<\/strong>: Search for local video shooters that are ideal for the content we&#8217;re filming<\/li>\n<li><strong>Prepare Client &amp; Team<\/strong>: A key part of the process is ensuring everyone has a clear idea the schedule, key shoots, and potential challenges with the shoot.<\/li>\n<li><strong>Upload<\/strong>: We prefer to have a Dropbox upload link provided to the film team so they can upload within 24 hours so the creative team can immediately start working on the project. Alternatively they ship a hard drive to us and then we upload to Dropbox.<\/li>\n<\/ol>\n<p>We had a discussion with the Bio-One team prior to the shoot to determine who we would be filming and what content we were aiming to capture. Here&#8217;s the outcome of that discussion:<\/p>\n<ul>\n<li>Concept of the type of Bio-One customer we&#8217;d be filming (Hoarding client)<\/li>\n<li>Questions to ask the customer<\/li>\n<li>Key people and actions to film on the Bio-One team<\/li>\n<\/ul>\n<p>From this shoot we created several key videos<\/p>\n<p><strong>Full Testimonial<\/strong><\/p>\n<p>Most all shoots include capturing a testimonial from the customer(s) involved. How we approach editing these is to first do a full-version where we tell the full testimonial story. Then we cut 60 sec and other short versions.<\/p>\n<p><strong>Shorts<\/strong><\/p>\n<p>Here are a few shorts we clipped from full version.<\/p>\n<p>[shorts]<\/p>\n<p><strong>Clip Library<\/strong><\/p>\n<p>A crucial part of our video production involves creating a clip library by processing broll footage, including clipping, color correction, and rendering a compressed version. We utilize this library to produce additional content, such as the video for the PPC campaign.<\/p>\n<h3>2D Animation<\/h3>\n<p>Our 2D Animation Package is a significant offering, producing videos of 30 seconds to 3 minutes in length, with 60-90 seconds being the most common. Our objective is to deliver an impactful message through both audio and visual elements. We strive to be innovative in our designs and animations to achieve optimal outcomes. Although clients may find cheaper alternatives elsewhere, they choose us for our creativity.<\/p>\n<p><strong>Scripting<\/strong><\/p>\n<p>Initially, we script out the video(s) while collaborating with the client to refine their message and generate creative ideas for visual representation. The project manager, copywriter and client are primarily involved in this process. After careful review and approval of both the text and visual direction by the client, we proceed to the next step.<\/p>\n<p><span><img decoding=\"async\" alt=\"\" data-id=\"2731\" width=\"644\" data-init-width=\"1139\" height=\"712\" data-init-height=\"712\" title=\"Screen Shot 2023-04-18 at 10.19.05 AM\" loading=\"lazy\" src=\"https:\/\/socialize.flywheelsites.com\/wp-content\/uploads\/2023\/05\/Screen-Shot-2023-04-18-at-10.19.05-AM.png\" data-width=\"644\" style=\"aspect-ratio: auto 1139 \/ 712;\"><\/span><\/p>\n<p>Take the time to comment highlight questions and concerns. The more we can communicate in the scripting stage the better the project will go.<\/p>\n<p><strong>Brainstorming<\/strong><\/p>\n<p>After script approval, the project manager, illustrator, and animator meet to brainstorm the creative execution while keeping the client&#8217;s unique branding in mind. The team may build a creative direction for the client if needed, using a style guide if available. The goal is to come up with a strong plan for executing the video creation, with each team member contributing ideas. This should ideally be done before the first brainstorming session, and within budget and timeline constraints.<\/p>\n<p><span><img decoding=\"async\" alt=\"\" data-id=\"2730\" width=\"644\" data-init-width=\"807\" height=\"492\" data-init-height=\"492\" title=\"Screen Shot 2023-04-18 at 10.34.42 AM\" loading=\"lazy\" src=\"https:\/\/socialize.flywheelsites.com\/wp-content\/uploads\/2023\/05\/Screen-Shot-2023-04-18-at-10.34.42-AM.png\" data-width=\"644\" style=\"aspect-ratio: auto 807 \/ 492;\"><\/span><\/p>\n<p><strong>Storyboarding<\/strong><\/p>\n<p>Based on the script and brainstorming, the illustrator will create storyboards. For longer videos, scenes 1-5 may be illustrated first and sent to the client for feedback. Our storyboard template with script text under each scene should be used.<\/p>\n<p><span><img decoding=\"async\" alt=\"\" data-id=\"2729\" width=\"644\" data-init-width=\"1066\" height=\"681\" data-init-height=\"681\" title=\"Screen Shot 2023-04-18 at 10.35.30 AM\" loading=\"lazy\" src=\"https:\/\/socialize.flywheelsites.com\/wp-content\/uploads\/2023\/05\/Screen-Shot-2023-04-18-at-10.35.30-AM.png\" data-width=\"644\" style=\"aspect-ratio: auto 1066 \/ 681;\"><\/span><\/p>\n<p>We also have a tool to help the client consider different 2D Animation styles. This video can be sent to the client to consider what they like. They can easily send back which numbers they like. It&#8217;s critical that we try to read their feedback as their personal opinion. Keep in mind what is best for their brand and target audience.<\/p>\n<p>[insert top 20 animation styles video]<\/p>\n<p><strong>Voiceover<\/strong><\/p>\n<p>The project manager should order the voiceover from Fiverr now, and inform the client that any further script changes will result in additional fees\/hours.<\/p>\n<p><strong>Final Animation<\/strong><\/p>\n<p>The purpose of the storyboard process is to clarify the project&#8217;s progress and direction. The project manager should walk through the storyboard and explain the graphics&#8217; anticipated animation. This can be done on a call or by sending a screen recording. Graphics approval means that any changes to the graphics or voiceover script during animation may result in an increased price.<\/p>\n<p><span><img decoding=\"async\" alt=\"\" data-id=\"2732\" width=\"540\" data-init-width=\"540\" height=\"304\" data-init-height=\"304\" title=\"trimmed tuvalu_2\" loading=\"lazy\" src=\"https:\/\/socialize.flywheelsites.com\/wp-content\/uploads\/2023\/05\/trimmed-tuvalu_2.gif\" data-width=\"540\" style=\"aspect-ratio: auto 540 \/ 304;\"><\/span><\/p>\n<h3>Other Projects<\/h3>\n<p>Our subscription flexibility allows us to work on various marketing projects for our clients. Here&#8217;s a few examples. Please look at our <a href=\"https:\/\/socialize.flywheelsites.com\/case-studies\/\" target=\"_blank\" style=\"outline: none;\" rel=\"noopener\">case studies<\/a> for more.<\/p>\n<ul>\n<li><strong>Podcasts<\/strong>: Taking a client&#8217;s raw video and editing it together. This includes an intro, interesting edits, and graphics throughout the video.<\/li>\n<li><strong>Social Media Content<\/strong>: Whether it&#8217;s an ad or a post, we can create multiple sizes, and lengths of content. We also want to make the content interesting and punchy including lots of cuts, graphics, and subtitle text.<\/li>\n<li><strong>Shorts<\/strong>: Taking a longer piece of content like a webinar and cutting that up into short social media content. The goal is to get people interested in watching the longer version or filling the client&#8217;s pipeline for posting.<\/li>\n<li><strong>Educational Videos<\/strong>: Sometimes this is a video course and other times its training material for the client&#8217;s customers. We strive to make the content easy to understand by adding graphics, text, and even stock footage.<\/li>\n<li><strong>Design Projects<\/strong>: We also do many &#8220;print&#8221; work such as business cards, vehicle wraps, ebooks, brochures, and such.<\/li>\n<\/ul>\n<h3>Communication<\/h3>\n<p>As you go through any of these projects it&#8217;s critical that you communicate well. That means that you&#8217;re describing problems as they happen, confirming what each team member is doing, and doing your own leg-work to understand the client.<\/p>\n<p><strong>Revisions<\/strong><\/p>\n<p>We utilize Dropbox to track comments and revisions on your latest version. To avoid overwriting the file, create a new version with a &#8220;v3&#8221; or &#8220;v4&#8221; appended to the file name. This allows the team to confirm changes made and maintain a history of revisions.<\/p>\n<p><strong>Client Preference<\/strong><\/p>\n<p>Utilize the resources available in the Client section and previous projects to comprehend the client&#8217;s project history. Client Preference is also a valuable source for understanding the client&#8217;s specific requirements and insights gained from previous projects.<\/p>\n<p><strong>File Organization<\/strong><\/p>\n<p>Maintain organization of project folders and files and sync them through Dropbox. DO NOT work on project files without syncing them.<\/p>\n<p>Optimize project files as you progress. Watch this video for guidance.<\/p>\n<p>[tcb-script type=&#8221;application\/ld+json&#8221;]{&#8220;@context&#8221;:&#8221;https:\/\/schema.org&#8221;,&#8221;@type&#8221;:&#8221;VideoObject&#8221;,&#8221;name&#8221;:&#8221;Optimizing Project &amp; Getting Ready Before Rendering (Pr)&#8221;,&#8221;description&#8221;:&#8221;&#8221;,&#8221;thumbnailUrl&#8221;:[[&#8220;https:\/\/video.gumlet.io\/657aff03ffaddde00efbb7d4\/657b0086ffaddde00efbcf6b\/thumbnail-1-0.png?v=1702561021391&#8243;]],&#8221;uploadDate&#8221;:&#8221;2023-12-14T13:17:58.189Z&#8221;,&#8221;duration&#8221;:&#8221;PT2M27.733332999999988S&#8221;,&#8221;embedUrl&#8221;:&#8221;https:\/\/play.gumlet.io\/embed\/657b0086ffaddde00efbcf6b&#8221;}[\/tcb-script]        <\/p>\n<h3>Archiving Project<\/h3>\n<p>When a project is finished (approved by the client), the project manager will make sure the client downloads their final files. At this point you maybe asked to &#8220;Complete&#8221; the project. This may include:<\/p>\n<ul>\n<li>Moving key assets to the client library<\/li>\n<li>Cleaning out project files<\/li>\n<li>Making sure everything is in the project so if it was opened again it could easily be worked on<\/li>\n<\/ul>\n<p>The project will then be moved from &#8220;Completed&#8221; to &#8220;Archived&#8221; and all the project files will move off of Dropbox and to our external server.&nbsp;<\/p>\n<p>There will then be an archive link added to the Podio project for online assess if needed in the future. The online connection will be slower than Dropbox but is useful if you need to grab a few files for the next project.<\/p>\n<\/p>\n<p style=\"\"><strong>Homework<\/strong><\/p>\n<p>Now go to the project you created in Podio (should have your name in the title of the project). You created a task for yourself to archive this project. You can mark this project as Archived and check off the task as well.<\/p>\n","protected":false},"template":"","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Socialize Video<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/socialize.flywheelsites.com\/course\/working-through-projects\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Working Through Projects - Socialize Video\" \/>\n<meta property=\"og:description\" content=\"How do you work through a projects? 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