{"id":682,"date":"2022-04-05T12:00:00","date_gmt":"2022-04-05T19:00:00","guid":{"rendered":"https:\/\/socialize-video.local\/?p=682"},"modified":"2024-01-03T23:31:06","modified_gmt":"2024-01-04T06:31:06","slug":"why-you-should-invest-in-educational-videos","status":"publish","type":"post","link":"https:\/\/socialize.flywheelsites.com\/why-you-should-invest-in-educational-videos\/","title":{"rendered":"Why You Should Invest in Educational Videos to Grow Your Business"},"content":{"rendered":"\n

One of the major reasons why you should invest in educational videos is that you will be able to show your expertise if you share your knowledge with your audience. As a result, they will feel more compelled to buy your products or services!<\/p>\n\n\n\n

Educational videos will become boring only if you make them boring. Here are the things we\u2019ll talk about here:<\/p>\n\n\n\n

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  1. Why should you invest in educational videos to grow your business?<\/li>\n\n\n\n
  2. How important are educational videos in marketing?<\/li>\n\n\n\n
  3. What is the current state of the online education market?<\/li>\n\n\n\n
  4. What are the factors that influence the cost of educational videos?<\/li>\n\n\n\n
  5. Why should you have a script for your educational video?<\/li>\n<\/ol>\n\n\n\n

    Let\u2019s get started.<\/p>\n\n\n\n

    Why You Should Invest in Educational Videos to Grow Your Business<\/h2>\n\n\n\n

    We know what you’re thinking. You own a business and not a school, so why should you invest in educational videos? You should sell, not teach.<\/p>\n\n\n\n

    Wrong.<\/p>\n\n\n\n

    You may know your industry in and out and can talk about your business for ten hours straight, but your customers are a different story.<\/p>\n\n\n\n

    Customers are all about the experience and benefits and often don’t care about the product itself and other things. Heart over mind. They buy based on their emotions.<\/a><\/p>\n\n\n\n

    So they need someone who can help them be aware. Here’s how educational videos can help your business.<\/p>\n\n\n\n

    How Important Are Educational Videos in Marketing?<\/h3>\n\n\n\n

    Even if you aren’t the smartest person in the room, if you are more open to sharing your knowledge than the rest, you’ll be seen as smarter than the rest.<\/p>\n\n\n\n

    You think educational videos aren’t going to help your business in any way because of the industry you’re in? Because it’s boring?<\/p>\n\n\n\n

    Here’s the thing: We are the ones who make learning boring. If we change our approach (not like droning on like an old professor), we’ll be able to make it more engaging!<\/p>\n\n\n\n

    \"Why<\/figure>\n\n\n\n

    Regardless of your type of business, your products, your specialization, and your industry, giving value to the audience will add value to your business and brand.<\/p>\n\n\n\n

    If you share your knowledge with others, people will trust you more because you’ll be perceived as a leader in your industry.<\/p>\n\n\n\n

    You’ll give the impression that you know what you’re doing, so they’ll feel more confident in buying your products.<\/p>\n\n\n\n

    You\u2019ll also be able to build a good relationship with your audience because you\u2019re showing them that you are to be trusted. They\u2019ll feel like they know you before they even meet you.<\/p>\n\n\n\n

    Let\u2019s take Dr. Jared Nielsen<\/a> as an example.<\/p>\n\n\n\n

    Dr. Jared Nielsen is a chiropractor who invested in educational videos years ago to help people take control of their health by sharing his expertise.<\/p>\n\n\n\n

    He didn\u2019t do that for fame, but here\u2019s what happened: People would come to his clinic and say, “I feel like I already know you” even though that was their first meeting!<\/p>\n\n\n\n

    Here are some of his videos:<\/p>\n\n\n\n

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